Blog

October 17, 2017

Design Thinking: Getting Started with Empathy in College Education

When it comes to solving problems, we have to understand the end user’s needs, motivations, context, and challenges. This requires empathy – the ability to see […]
October 11, 2017
Hureo in HCI Conference

INTERACT 2017:  What happens at an HCI Conference  in India

This year, I got the opportunity to participate in an Industry presentation at INTERACT 2017. For the uninitiated, INTERACT is a renowned Human-Centered Interaction (HCI) conference […]
September 22, 2017
Hureo Workshops

Why our User Research workshop was an eye-opener for many

Designing a product or service is never easy – get it right, and you may have loyal customers, get it right, and you’ll still have a […]
May 10, 2017

How does Usability Study help to save Money?

It is said that the best of companies often work in close symbiosis with their users to not only provide a solution to their needs but […]
September 9, 2016
User Research

To delight customers, make them part of your innovation process.

According to the design management index, design-oriented companies have outperformed others for the past ten years [1]. Unfortunately for most businesses, despite such compelling statistics, design […]
May 10, 2016

Usability Workshop by HUREO

Conversation often starts with a puzzled look on hearing the word “User Research”.  In a market spoiled for choices, yet another company is offering a service […]
April 15, 2016

Product Managers, are you listening to your most important stakeholder?

Today’s world is a study in extremes. On the one hand, we have great products which have changed the way we communicate, share and live our […]